With a career started in 1999 I have an extensive experience as a Senior UX-UI Designer & Digital Art Director in such diverse markets as Portugal, Spain, Central Europe, Italy, Ireland, China, North America and Australia. Focused on creating exceptional user experiences through creative design technologies I believe the opportunity to innovate has never been better!
My aim is always to find ideal connection between simplicity and usability. Intuitive and efficient User Experience, attractive and User-Friendly designs are the key for brands to communicate better and more efficiently with their target audience. With more than 10 years in the industry, my expertise covers a wide range of disciplines including Product Design, User Experience, Interface Design, Art Direction, Online Advertising, Social Media, Broadcast, Photography, Video Editing, Motion Design, Animation, Corporate Identity, Logo Design and Print.
COMPETENCES
Research
Storyboarding
Information Architecture
Wire-Framing
Mockups
Prototyping
A/B Testing
Usability Testing
Motion Design
Responsive Design
Visual Design
Design Guidelines
Branding
Logo Design
Color Design
Advertising
Photography & Video
Print
EXPERIENCE
Senior Product Designer (UX-UI)
Accenture, 2018 (Czech Republic)
Senior UX-UI Designer & Digital Art Director
Freelance / Contract, 2012-2017
Senior UX-UI Designer
Fusioneer, 2008-2012 (Ireland)
Senior UX-UI Designer
Media Capital Multimedia - Internet, 2001-2008
Freelance Photojournalist
Media Capital Multimedia, 2006-2008
UX-UI Designer ( internship )
Man Super, 2004 (Italy)
Student Tutor
New University of Lisbon, 2001-2002
UI Designer & Graphic Designer
Media Capital Multimedia - TVI, 2000
MY DESIGN PHILOSOPHY
Support Users
Understanding the users emotional motivations, we develop empathy and gain insight into their lives. Use this empathy and insight to design a product that not only supports the task at hand but also the motivations behind it.
Team Communication
Communication is at the heart of design, whether we are communicating to our team or to our users. Address any communication issues within the team and make good communication a top priority.
Understand The Business
Understand and empathise with the business no less than you do for your users. The more designers can move skilfully between the business and user conversation, the more they can design solutions that satisfy both.
CONTACTS
Want to talk about potential collaborations? Fantastic! I’ll be happy to get to know more about it over coffee or in a more corporate environment.
